Feeds:
Posts
Comments

Archive for the ‘Smart Ideas’ Category

The latest design project from Smart Ideas is a new advent calendar for Severn Trent Water launched today.

The calendar, aimed at Severn Trent Water users reveals a multiple choice question each day about what you should or should not put down your toilet or sink, in a fun and friendly way.

The advent calendar also has an educational message in order to reduce the number of blockages in sewers and has been produced in both HTML and Flash.

Advertisements

Read Full Post »

I love this image from Business Link which illustrates the relationship between branding and design.

20111110-230741.jpg

Read Full Post »

Ferreting in the archives the other day we came across some old promo footage for Smart Ideas from 2001, and I have to say we did smile somewhat. We didn’t even hesitate about blogging about it – we found it really quite funny. My, how things have changed!

One of our clients who was in the office at the time we unearthed the footage asked me “how do you manage to look 10 years younger now than you did 10 years ago?“. I smiled sweetly and answered “it’s the joy of working with you that does it.” I hasten to add we have worked with him as long as Smart Ideas have been in existence and he is without doubt a lifelong friend.

However, I think we definitely need to do an updated version (although we haven’t used this one in years); looking back that promo video cost us around £1000 and today, due to the changes in software and smartphones it will cost us nothing. So please watch this space for a new updated version.

Whatever we put together will really reflect the characters and culture that has prevailed at Smart Ideas Design Limited for nearly 20 years; that of really getting to know the client in order to give them something that gets results and therefore a great Return on Investment.

Read Full Post »

So the new website look is up and out there www.smartideas.co.uk and most recently it has been the turn of the credentials document which is really a ‘who we are and what we do’ look at Smart Ideas Design. The way we use it is to leave it with potential new clients we have had a credentials meeting with as a snapshot reminder of the meeting so they don’t forget us! Reaction so far in these early days seems to be excellent but we would appreciate any feedback from people?

Smidcreds_single_pages

Read Full Post »

2010 was an interesting year – besides being very busy, we decided a re-invention was in order as we were at that time 17 years old.

After much deliberation, soul searching and hot air, we arrived at a new vision, strategy and goals. As a vision we wanted to produce the kind of work that would create the reaction ‘WOW!’ when people see it. The kind of reaction we have when we look at Elmwood’s work… we have aspirations to be like them. The awards would be nice too!

In the last 18 years we have created an excellent reputation for results driven, solid creative work but we wanted more than this. We wanted to push the boundaries and explore not only the ‘WOW!’ work but how sustainably we could do it. This all comes from our own passions as a team to make a difference.

Click here for our new website

So without further ado I’d like to announce the launch of our brand spanking new, wholly refreshed website. Comments are welcome from both a creative and useability point of view…. www.smartideas.co.uk

Read Full Post »

%d bloggers like this: